Privacy Policy

Last Updated: June 1, 2026

Parity Plus (“Parity Plus,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, contact us, sign up for communications, submit information through a form, or otherwise interact with us online.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

Information You Provide to Us

You may choose to provide information when you:

  • Contact us through the website.

  • Sign up to receive news, insights, or resources.

  • Submit a business, media, partnership, employer, broker, provider, or family inquiry.

  • Request information about Parity Plus or our services.

  • Communicate with us by email, phone, or other means.

This information may include:

  • Name.

  • Email address.

  • Phone number.

  • Organization or employer.

  • Job title.

  • State or location.

  • Inquiry type.

  • Any information you include in a message or form submission.

Please do not submit sensitive health, claims, diagnosis, dependent, financial, or confidential information through general website forms unless the form specifically requests that information and explains how it will be used and protected.

 Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

  • IP address.

  • Browser type.

  • Device type.

  • Operating system.

  • Pages viewed.

  • Links clicked.

  • Referring website.

  • Date and time of visit.

  • General location information.

  • Website usage and performance data.

We may collect this information through cookies, pixels, analytics tools, log files, and similar technologies. The FTC notes that websites may use cookies, pixels, device identifiers, or other technologies to understand online activity. 

2. Health and Benefits Information

Parity Plus operates in an insurance and autism care-related space. Depending on the nature of our services, we may receive information related to health benefits, care navigation, claims, coverage, providers, or dependents.

If Parity Plus acts as a covered entity or business associate under HIPAA, certain health information may be subject to HIPAA and related privacy and security requirements. HHS explains that HIPAA applies to covered entities and business associates, and that entities outside those definitions may not be subject to the HIPAA Rules. 

Where HIPAA or other health privacy laws apply, those laws and any applicable notices, agreements, or authorizations will govern the use and disclosure of protected health information.

3. How We Use Information

We may use information we collect to:

  • Respond to inquiries.

  • Provide requested information.

  • Communicate with families, employers, brokers, providers, partners, media contacts, and other visitors.

  • Send news, insights, resources, and updates.

  • Evaluate potential business, employer, broker, provider, advisor, or partnership relationships.

  • Improve our website, content, services, and communications.

  • Understand website usage and performance.

  • Maintain website security.

  • Detect, prevent, or respond to fraud, misuse, security incidents, or legal claims.

  • Comply with legal, regulatory, contractual, or operational obligations.

4. How We Share Information

We may share information with:

  • Service providers that help us operate our website, manage communications, host data, provide analytics, support marketing, or perform business functions.

  • Professional advisors, including attorneys, auditors, consultants, and insurers.

  • Business partners, only when appropriate and consistent with the purpose for which the information was provided.

  • Government agencies, regulators, courts, or law enforcement when required by law or necessary to protect rights, safety, or security.

  • Successors or counterparties in connection with a merger, acquisition, financing, reorganization, sale of assets, or similar transaction.

We do not sell personal information in the ordinary meaning of the word. If our use of cookies, pixels, analytics, or advertising tools is considered a “sale” or “sharing” under certain privacy laws, we will provide applicable choices where required.

5. Cookies and Tracking Technologies

We may use cookies and similar technologies to operate our website, understand how visitors use it, improve performance, remember preferences, and support communications or marketing.

For more information, please see our Cookie Notice / Tracking Disclosure.

6. Email Communications

If you sign up to receive communications from us, we may send you news, insights, resources, announcements, or other updates. You may unsubscribe at any time by following the instructions included in the email.

Even if you opt out of marketing communications, we may still send non-marketing communications, such as responses to inquiries, service-related messages, or legally required notices.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information from unauthorized access, disclosure, alteration, or destruction.

No website, system, or method of transmission is completely secure. We cannot guarantee absolute security.

8. Data Retention

We retain information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal or regulatory obligations, resolve disputes, enforce agreements, and support legitimate business needs.

Retention periods may vary depending on the type of information, how it was collected, and applicable legal requirements.

9. Your Privacy Choices

Depending on where you live, you may have rights to:

  • Request access to personal information we maintain about you.

  • Request correction of inaccurate information.

  • Request deletion of certain information.

  • Opt out of certain marketing communications.

  • Opt out of certain uses of cookies or tracking technologies.

  • Limit certain uses or disclosures of sensitive personal information where applicable.

California law, for example, requires certain businesses to provide specific notices and rights to California residents, including disclosures about collection, use, sale, or sharing of personal information where applicable. 

To exercise privacy rights, contact us at info@parityplus.com.

10. Children’s Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information directly from children under 13 through the website.

Because our work relates to families and children, adults should not submit a child’s health, diagnosis, treatment, claims, or benefits information through general website forms unless specifically requested through a secure and appropriate process.

11. Third-Party Websites

Our website may link to third-party websites, resources, articles, platforms, or services. We are not responsible for the privacy practices, content, or security of third-party websites.

You should review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last Updated” date above. Your continued use of the website after changes are posted means you accept the updated Privacy Policy.

13. Contact Us

For questions about this Privacy Policy, please contact us at info@parityplus.com.